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Noodle Goose: In the Wild

IN THE WILD Noodle Goose Blog

Game Industry, Live Events

Our MIGS 2025 Recap: What We Learned as Podcasters and Indie Devs

Dan and Karen • Nov 17, 2025

This year was our first time attending the Montreal International Game Summit (MIGS) as both media (Arcade Pizza Podcast) and as a growing indie game studio (Noodle Goose Games). MIGS was part industry gathering, part creative recharge, and it also accidentally became part survival game thanks to the unplanned snowstorm and transit

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Game Lifestyle and Events

Supporting the game industry with buzz and sales conversion

Noodle Goose produces game culture content and game event promotions on TikTok. We pulled over 300k views with our League of Legends content created during the 2-week global event in Vancouver, BC.: the LoL Esports Mid Season Invitational 2025, which included teams from Latin America, North America, Europe and Asia. We produced MSI coverage on-location, video travel guides for the event, Q &A for fans and storytelling centered around fandom and personal experiences with the event and game.

Noodle Goose also lent its platform to Arcade Pizza Podcast, pulling 25k views across Tik Tok and Instagram. The collaboration converted viewers into vendors and ticketholders for Video Game Live Expo 2025 in Mississauga. Arcade Pizza Podcast had the most used discount code for the event and the podcast producers were approached during the event by fans, vendors and staff to discuss its digital content.

@noodlegoose Come with us to the League of Legends MSI 2025! The Mid-Season Invitational is a global event from Riot Games and LoL Esports. From June 27-July 12 at the Pacific Coliseum in Vancouver, two teams from each of five world regions in esports compete in best-of-5 game face-offs and make their way through the brackets to earn one spot in the 2025 World Championship. There's a tailgate party on July 10-12 that's free. Merch will only be available inside the venue and will re-stock daily. Have fun and see you online or at the venue! #gamercommunity #esports #vancouverthingstodo #msi #leagueoflegends ♬ original sound - noodlegoose
@noodlegoose I watched one game at MSI and now I suddenly think I can take on the entire game even though I was never good 💀 Come with me to the Vancouver MSI this weekend. Don't forget to go to the tailgate party and have as much fun as you can! Merch is restocked at the beginning of each day. follow us on tik tok for more live event coverage. MSI is the League of legends mid season invitational tournament taking place in vancouver until July 12th 2025. This is an annual global esports tournament where 10 teams take the stage and compete to get as far in the bracket stage as possible. the winner earns a spot in the world championships, while the second place finisher gets a fourth seed spot for their region. #leagueoflegends #msi2025 #vancouver #vancouverthingstodo #esports ♬ original sound - noodlegoose

Getting to Know You

Noodle Goose keeps connects with the gaming community on Instagram and LinkedIn. We follow studios, streamers, cosplayers, community groups, pro gamers, game media and event companies to stay in the loop of industry and community activities. We support the community through reposting, engaging with content and contributing content to support the Ontario and Canadian game industry.

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